CLIENT: Whistler Sport Legacies

PROJECT
Event logo and poster design, large-scale event signage, marketing and advertising design

SCOPE
In the follow up the inaugural World Cup races in 2009 and the Olympic Winter Games in 2010, the Whistler Sliding Centre held a second World Cup race in during the 2010-2011 season. The goal was to design a logo that was based around existing venue logo, as well as something that would be able to be used into the future with some simple edits. A new event poster was also designed, which were also formatted for local advertising, along with large-scale banners and bridge signs that were displayed around the town.

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